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Online dating industry growth 2016

online dating industry growth 2016-13

Overall, 15% of Americans have used an online dating site or app, up from 11% in 2013.At that time, the bubbly market was just beginning to explode, and it was friendlier to small new entrants.

online dating industry growth 2016-78online dating industry growth 2016-66

The numbers that Kelley referenced showed that 310 million people are expected to be actively using an online dating platform by 2020, a 15% increase from 2015.And it isn't just the young: Usage has doubled among those between ages 55 and 64.Overall, 15% of Americans have used an online dating site or app, up from 11% in 2013." data-reactid="17"Those looking for love are looking to online-dating services more than ever, even though they have fewer options for it than they did two years ago.The industry has grown at more than 3% each year since 2008."It was definitely a frothy funding environment like two years ago," says Mc Leod of Hinge."People saw Tinder and its success, and said, ' I can do this better.' Tut ultimately, Tinder is the gorilla in the casual end of the spectrum, which is our space. Maybe one or two of these other ones will survive, and be profitable, but the only reason they exist right now is they’re operating off venture capital. Most of them are gone almost as quickly as they show up."ut ultimately, Tinder is the gorilla in the casual end of the spectrum, which is our space. Maybe one or two of these other ones will survive, and be profitable, but the only reason they exist right now is they’re operating off venture capital. Most of them are gone almost as quickly as they show up."Ok Cupid's chief product officer Jimena Almendares agrees. In fact, from the day after Christmas to the day after Valentine's Day, Match sees a 60% increase in new member registrations.

Mobile app Hinge also has its "high season" from Christmas to Valentine's Day, and then, CEO Justin Mc Leod says, "it falls off right after Valentine's Day."" data-reactid="16"Online-dating sites and apps will get a post-Valentine's Day bump this week—and then a drop.

The industry has grown at more than 3% each year since 2008." data-reactid="22"With the mega success of Tinder, and the Match IPO, the landscape has shifted.

Two of the industry's three biggest players are now public: Match Group and Spark Networks (LOV), which owns JDate, Christian Mingle, and others.

Users take a selfie and put themselves into their favorite movie or soap opera.

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In fact, from the day after Christmas to the day after Valentine's Day, Match sees a 60% increase in new member registrations.